Tulip: Wealth Research Services

Database Analyses
Tulip's unique Wealth Database provides access to the investment and financial behaviour of the wealthiest individuals in the UK (plus some similar information for France and Germany). This information is derived from thousands of original personal interviews. Just email your questions to database@tulipresearch.com

Quantitative Surveys
Tulip owns a classified access panel of more than 45,000 wealthy individuals. Quotes for large and small confidential wealth surveys are available from reports@tulipresearch.com These can vary from measurement of the value of HNW investments in specific categories (e.g. unit trusts, structured products or commercial property) to image studies of particular financial companies to the evaluation of new financial products).

Britain's Wealthiest Households:
% Portfolio Allocations by Value.

Source: Tulip Survey 2007

Insight Research
In-depth studies can also be conducted to uncover the needs and motives of the wealthy. These can be carried out by telephone, online or face-to-face - or (reluctantly) by focus group. In addition Tulip can conduct similar research amongst advisers to the wealthy: IFAs, Private Bankers, Investment Managers and the like who advise on investment.

AdSearch
This service includes everything from pre-testing online or press ads to evaluating new or existing campaigns. And we have the financial expertise and knowledge to interpret the findings practically and intelligently. So clients can discover just how the rich do react to specific radio, TV, press or online campaigns.